Highlights 1 Week EASA Digital Coffee Meetings 2024

The 2024 edition of the 1-week Digital Coffee Meetings marked another successful initiative of the EASA Europe, Asia & Africa Chapter, a week filled with insightful discussions and peer-to-peer sharing.
This virtual format kicked off with a deep dive into 2024 Industry Trends by unveiling the results of the annual comprehensive Business Survey conducted among EASA members, which this year received more responses than ever before. President Edwin den Breejen led the discussion. The lively participation of attendees emphasized the importance of keeping up with evolving trends and adapting to new challenges.
In the 2nd session, General Manager Frederic Beghain, presented ‘Key EASA Insights and Support for Your Company in 2024’ reminding us of the many opportunities EASA offers its members, including a variety of events planned for this year and various training opportunities. This was followed by an interactive conversation about apprenticeships with Jon Burton. This centred around challenges, options and solutions, particularly with the ongoing staff retention issues highlighted in our recent general business survey.
The third day focused on marketing insights. Krista DeSocio, Laurent Clair and Chiara Girardi from the Marketing Committee presented “The strategic role of Marketing in our industry”, pointing out the importance of collaboration among departments for the success of  marketing efforts. Furthermore, we delved deep into the realm of lead generation strategies and the art of lead management with CRM tools, uncovering pathways to optimize our approach.
The fourth session was opened by David Griffin, chairman of the E9 Remote Conditioning Committee who commented the results of our survey and shared updates on the progress of the E9 Remote Conditioning Project.
This session was also dedicated to the Technology Fair, where our sponsors showcased their cutting-edge technology, tools, and solutions to EASA Members. It was an excellent opportunity for everyone to learn more about the latest trends and innovations in the industry.
Our ‘1 Week Digital Coffee Meetings 2024’ came to an end with a stimulating session on ‘Energize Innovation: Your Ideas for Immediate Energy Savings – On Site Motor Systems,’ from the EASA9 UNSDG Committee, presented by Bram Vervish.
We would like to thank all participants, speakers, and volunteers, your dedication was crucial in making this event a success. We truly value your involvement. A special thanks also to our sponsor for supporting this digital format.